By now, most businesses understand the importance of a great social media presence. Having an active business page on all major social channels is imperative to drive name recognition and sales. Before buying your product or service, a customer will typically search for your business online and expects to find at least 8 to 10 places with information about your company. If your business falls short of this, chances are the potential customer will find another place to spend their money.
SC has been encouraging our customers for years to incorporate video into their social pages as well as in paid social ads. Because of the importance of social video, SC designs our graphics as videos so they get more CLICKS and gather more LEADS. EMarketer has shown that businesses are upping their game by increasing both social media ads as well as the use of video.
If your business doesn’t do the same, you’ll be left in the dusk, losing new business to those who are producing great social+video.
How to Implement Social+Video:
> Think this trend is just for B2C companies? Definitely not – Combining social media PLUS video is your best B2B bet. GenZers are now becoming major B2B buyers & they expect to get their knowledge via social media, especially social+video.
> Other companies are already seeing the fantastic results social + video can produce and 55% of marketers agree that they get the best ROI when using this combination (March 2024 data by LinkedIn & Ipsos)
Don’t get left behind! Strategic & Creative Marketing is your best partner for social media ads and social media video. Our Team has the unique advantage of having training teams at both Meta/Facebook Corporate and LinkedIn Corporate, so we are always up-to-date on the latest social trends (and, consequently, so are our customers).
Whether your business is B2B or B2C, let’s get your business’ social presence updated and generating leads! SC produces short form videos quickly and affordably, making sure your business is winning market share with its social media campaigns. We can reach your best customers on Facebook, LinkedIn, Snapchat, TikTok, or any other platform.
For more information, reach out to our Director of Social/Digital Media, Tami Wloch (Tami@SCmarketinginc.com) or call us at today 630- 456-0827.