AI is the hottest topic in every industry and new ways to use it are constantly evolving. Social Media Ads are one of the first adaptors of AI, using it to both create the ads as well as target the audiences, but the difficulty of doing such has left most marketing and recruiting firms unable
Google search has 16.4 billion searches per day worldwide with people searching for everything from pencils to trips to the moon. Because of this vast audience, Google Ads have long been a staple in marketing, for businesses that want to come up closer to the top of searches. They are a great place to reach those
The amount of content people are faced with on a daily basis can be staggering, so simply putting your message out there is probably not going to get the results you want. Cutting through all of the “noise” and truly capturing the attention of your audience takes strategy. Understanding how to effectively communicate with your
If you’re struggling to reach employers to support the launch of Apprenticeship programs, then this webinar supplies specific tips and successful case studies to crack the code! Join Strategic & Creative Marketing’s President, Susan MacNicol and Director of Social Media/Advisory Panelist for LinkedIn & Meta, Tami Wloch on Tues, May 13 at 11:00 AM CT
Quality content is an essential component of successfully promoting your business. Everything from marketing materials to online ads to email campaigns and more, all rely on effective writing to properly convey your message. But writing impactful content involves so much more than simply putting words on a page. Rather, it requires a calculated approach that
Social Media ads are one of the most economical ways to reach those who would be most interested in your product or service. However, there is one big mistake business people often make when targeting their ads. Watch this quick video to find out how to avoid this targeting mistake and drive more sales! SC
The term “branding” is a hot topic in the business world. Everyone has heard of it, companies know it’s important – but many do not completely understand why. But you shouldn’t ignore it just because you don’t understand it. In fact, lack of a cohesive branding strategy can backfire and leave your company struggling to
Prepping for a trade show? We all know how expensive it is to rent a trade show booth so SC is offering a way to get better ROI for your booth rental and bring in NEW CUSTOMERS. SC Marketing has extensive experience in driving leads within many industries, including supply chain. We understand the targeting
By now, most businesses understand the importance of a great social media presence. Having an active business page on all major social channels is imperative to drive name recognition and sales. Before buying your product or service, a customer will typically search for your business online and expects to find at least 8 to 10
At SC Marketing Inc., we believe it’s crucial to understand the differences between paid social posts and organic posts and how each can be leveraged to enhance your brand’s online presence. Let’s dive into the key distinctions and benefits of both strategies. Organic Posts Organic posts are a necessary part of your brand’s social media
