Recruitment Marketing/Employment Branding
We develop your employment brand, establish the communication tactics to reach the right candidates, then nurture connections with top talent for a faster time-to-fill and better cultural fit. In addition to a "one time fix" we outline a clear program that will last for years and assist your organization in having the right strategy and specific tactics in place for long-term hiring success. Our corporate experience in both Marketing and Recruiting enables us to leverage the knowledge needed to create powerful Employment Brands and highly effective Recruitment Marketing campaigns. Contact us and learn how integrated communications and strategies will increase the awareness of your company and attract exceptional talent. The Internet and Social Media have created a new world of recruiting, in which candidates generally gather information from 8-12 sources before even applying for a job with your company. At S/C Marketing, we develop the content and strategy to reach and engage talent for your company by utilizing a variety of marketing tactics and platforms. In today’s digital marketing world, it is important to build your employment brand and nurture your relationship with candidates by posting 70% general information such as industry related content, 20% company specific information and 10% actual job postings. At S/C Marketing, we attract, engage, nurture and convert potential candidates for our clients by utilizing a variety of marketing tactics and platforms such as the Company Website, Social Media, Talent Pipelines, Job Boards, Career Site, and Email Newsletters. Plus, we Include powerful testimonials from employees, photos of your work environment and videos to provide a real feel of your organization that potential employee respond to.